Video SEO is one of the most powerful tools to optimize your videos for search engines. Publishing videos, image galleries, slideshows, music, and podcasts certainly make your website customer-friendly and interactive. But even when you have the most unique and amazing website, there is no guarantee that people are able to find it in web search. Making your website visible for users isn’t difficult using rich media content empowered with JSON-LD embed code.
What is JSON-LD & is it SEO-friendly?
JSON-LD is a new, super SEO-friendly embed code standard that works with all types of media content on your website making it load faster and get indexed better. With JSON-LD embed code, your video, images, slideshows or music gets indexed in Google, Bing, and other search engines automatically and Internet users become more likely to discover your website on the first page in search results.
In detail, when you paste video or other media embed code to your website, all metadata included in SEO fields like titles, description, tags, captions, subtitles, annotations, calls-to-action, is placed in the <head> section of a web page. JSON-LD inserts this information into the code of your web page dynamically, hence it works faster and provides you a higher search rank as the result.
How to make your videos and images more popular in Google search?
JSON-LD helps Google to scan your web page for embedded media and index all videos or images in search. The cool thing is that when you add a media gallery hosted with Cincopa to your website, it contains metadata associated with the entire gallery (title, description, captions, tooltips, CTA, etc.), as well as metadata specified for every image or video. Search engines like Google rank web pages according to their relevance to search queries submitted by users, and having SEO-friendly media galleries powered by Cincopa on your website increases the chances you get to the first page of Google’s results. For instance, if you have a gallery with images or videos of cats along with relevant keywords represented in metadata and page text, Google will show it to people searching for “cats” among other search results; besides, your content will appear in Google Images and Google Videos results.
Boost traffic to your site with Cincopa’s JSON-LD embed code
Cincopa is a rich media hosting and management platform created to satisfy all kinds of business and marketing needs. We have updated media embed codes with powerful JSON-LD technology helping you to acquire more search traffic with ease, and you needn’t be an SEO specialist or coding guru to do that. All you need is upload your video, images or audios to Cincopa, create a rich media gallery according to your custom preferences, then copy the embed code, and paste it to your website. Cincopa will do the rest for you!